Marketing tips & tricks

Google Ads is by far one of the most effective ways to spread the word about your business. You may have heard that Google had launched Gallery ads back in 2019, which featured a carousel of images along with your text ad. However, Google is...

Selling products in high demand takes a marketing plan to get your products out to the consumers and be profitable. And, with these changing times, marketing products that relate to COVID-19 have had a considerable impact. Since the COVID-19 outbreak jumped from a world emergency to...

With the emergence and rapid growth of COVID-19, our world has dramatically changed overnight. Not only are sporting events being cancelled and businesses decreasing hours of operation, but entire countries are mandating shutdowns and advising quarantines. However, not every business can afford to close for...

User Experience (UX) is a critical factor for converting your incoming traffic into leads and then potential customers. UX talks about the experience of people visiting your website and the way they interact with your platform. It goes behind the scenes and accommodates all visuals and...

Currently, advertising has moved from newspapers and televisions to social media, where everyone is your target audience. Every company, no matter how small or large or new or old, is using social media to find potential customers. However, since the information is endless, presenting it...

Traditional Content Marketing The last ten years have witnessed a growing importance of content creation for businesses from every industry. Businesses today spend a significant amount of time to come up with content that will attract the right customers. However, with the changes in digital technology taking...

Big Data Analytics has revolutionized the way businesses make decisions and operate. With access to extensive information, marketers now base their strategies on the data that has proven to be game-changing for all industries. Marketers are now able to understand customers like never before and can...

Thanks to the massive success of Bitcoin and other crypto-currencies many entrepreneurs have made their away to compete with other companies with their own ICO.With many new companies starting their journey toward a successful crypto currency endeavor, many fell short on their way. Some had...

America has been fighting the war on drugs for many years. Marijuana is an antidote to many diseases, the U.S finally decided to turn eyes away from it. Although the U.S has legalized the use of the drug in over 30 states, many companies looking...

In this day and age, due to the extremely competitive market, companies compete with each other on many fronts. One of these fronts is the recognition on the internet. While having a website is an integral part of starting a business, it doesn’t matter how...

A loyal customer base is what every business hopes to achieve through its efforts. But attaining this objective is not as easy as one would think. With so many competitors in the market, it is difficult for businesses to etch a mark for themselves in...