Big Data Analytics has revolutionized the way businesses make decisions and operate. With access to extensive information, marketers now base their strategies on the data that has proven to be game-changing for all industries. Marketers are now able to understand customers like never before and can...
The client was a large PPE (personal protective equipment) distributor, operating in the midst of Covid, under strict regulations.
Their objective was to reach very specific decision makers at schools, government, and other select industries.
The client was operating under a tight marketing budget and had limited time, which negated many traditional marketing channels.